Wheaton College Norton, Massachusetts
Wheaton College
Marketing & Communications



Saint: abbreviate “Saint” when referring to such cities as St. Louis, St. Paul, etc.

scholar, scholarship: use Fulbright Scholar, Balfour Scholar, etc., but Fulbright scholarship, Wheaton scholarship, Trustee scholarship.

seasons: do not capitalize season names.

Is that course offered in the fall semester?

social media: treat as a singular (collective) noun.

Social media is thriving in the 21st century.

sentence, end of: use one space after a period or other terminal punctuation.

state names, abbreviating: use AP abbreviations, not the two-letter postal abbreviations: Ala., Ariz., Ark., Calif., Colo., Conn., Del., Fla., Ga., Ill., Ind., Kan., Ky., La., Md., Mass., Mich., Minn., Miss., Mo., Mont., Neb., Nev., N.H., N.J., N.M., N.Y., N.C., N.D., Okla., Ore., Pa., R.I., S.C., S.D., Tenn., Vt., Va., Wash., W.Va., Wis., Wyo.

Note: Never abbreviate Alaska, Hawaii, Idaho, Iowa, Maine, Ohio, Texas and Utah.
Note: Washington, D.C.
Note: Spell out a state name when it stands alone (i.e., without a city preceding it).

I’m from Connecticut, but Vermont is my favorite state.

Exception: use two-letter postal abbreviations in addresses.

Street: do not shorten Street, Avenue, Boulevard, etc., unless the word is part of an address.

Wheaton College is on Main Street.
Sherlock Holmes lives at 221B Baker St.


telephone numbers: write college phone numbers as follows:

ext. 1111 or (1111) for on-campus callers
286-1111 or 508-286-1111 for off-campus callers (use the same format for non-Wheaton numbers)

theater vs. theatre: use “theatre” when referring to the official Wheaton department and its course and professorial titles; also when the word is part of a facility name (Weber Theatre). When writing about theater in general, use “theater.” (AP style)

Thesis Parade or Honors Thesis Parade

times of day: See hours

time zones: abbreviate without periods (e.g., EST for Eastern Standard Time)

TITLES (of persons)

Capitalize educational and business titles only when used in front of the name or in lists and programs.

Do not capitalize such titles when they follow the name, unless the title is a named or distinguished professorship.

Ronald A. Crutcher, president, or President Ronald A. Crutcher
Professor John Kricher is a respected ornithologist.
John Kricher, professor of biology, wrote a book on tropical ecology.
The course is taught by Kirk Anderson, Goldberg Associate Professor of French.

Do not capitalize such titles when they are used generically.

Contact the dean of students for more information.
She was a college president before her retirement.

Similarly, do not capitalize unofficial titles.

I heard poet Robert Pinsky read his work.
Reunion gift chair Alissa Adams ’82 was first to address the gathering.

Include the first name and middle initial (if used) of persons the first time they appear in print. Thereafter, use the last name only.

Ronald A. Crutcher, president—thereafter, Crutcher states that ..

TITLES (of published works): capitalize all words in the titles of books, plays, lectures, musical compositions, etc., except for prepositions, articles or conjunctions. (Exception: The first word of a title is always capitalized.)

For Whom the Bell Tolls (novel)
“The Tell-Tale Heart” (short story)

Titles in italics (long works): books, newspapers, magazines, films, plays, long-form musical works, television series.

Titles in quotes (shorter works): lectures, course titles, short poems, book chapters, journal essays, short stories, songs and other short compositions, television episodes.

Titles in roman: websites, newspaper and magazine columns, computer programs, computer games

TITLES (of places and entities): capitalize association, building, center, club, conference, department, division, hall, office, room, senate, street, university, etc., when using the official name; thereafter, do not capitalize these words when used alone.

SGA Senate. The senate met yesterday.
The meeting was held in Room 201 of Knapton Hall. The room was crowded.
The Alumnae/i Association has its own website. The association has 15,000 members.

T-shirt: not t-shirt or tee-shirt

trustees: official name of the Wheaton governing body is Board of Trustees or Wheaton College Board of Trustees—thereafter, the trustees or the board

The Board of Trustees will meet this weekend.
She has been a trustee for six years.
The board’s decision was final.


United States/U.S. The abbreviation is acceptable as either an adjective or a noun. In headlines, use US without the period.

underline: do not underline text on a Web page, because underlining indicates a hyperlink.

URL: always capitalized. When a sentence ends with a URL or an e-mail address, do not omit the final period. It is okay to omit the www in many instances.

To visit us on the Web, go to wheatoncollege.edu.
For further information, contact quarterly@wheatoncollege.edu.


WCCS: the Wheaton radio station, founded in 1978

the Web, the World Wide Web: also Web page and Web feed. However, use lowercase for the following (and do not hyphenate): website, webcam, webcast, webmaster.

Wheaton Fund: official name of Wheaton’s annual giving program. Do not capitalize “the” in textual references.

She gave to the Wheaton Fund for the first time this year.

wheatoncollege.edu vs. wheatonma.edu: either will work in college email addresses, but the former is the preferred form for email and Web addresses in all college publications, in order to underscore our identity as “Wheaton College.” (The wheatonma derives from the college’s email server, mail2.wheatonma.edu.)


X-ray: uppercase and hyphenated

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